On 24 September 2025, the EUIPO Board of Appeal issued an interesting decision regarding the ground of opposition based on the earlier mark’s reputation (Article 8(5) EUTMR). For the following signs, the EUIPO…

Protecting Craft and Industrial Products: The EU’s New Geographical Indication (GI) Framework Effective December 2025It may not seem obvious, but “Parma ham“ and “Champagne” share several important similarities.…

Picture this: on a sunny morning, you peek into your mailbox (the real one, not your emails) and find a pretty envelope. As you reach for it with childish excitement, you ask yourself who had the lovely idea to…

New Name, Legal CheckRebranding and Trademark Law – What You Need to Know When Changing Your Brand NameRebranding can be an exciting yet risky move for any business. Whether you are modernizing your image, merging…

IP Right Holders do betterFindings of the “Intellectual Property Rights and Firm Performance in the European Union” firm-level analysis report by the EUIPO (European Union Intellectual Property Office) and the EPO…

Few are those nowadays who have not heard of the wonders of machine learning technologies. Names such as “ChatGPT”, “DeepSeek” or “Midjourney” have become known to virtually everybody and, for many, are now part…

Christmas is only a few weeks away! Now is the time for including gifts for your loved ones to your shopping lists. But as you browse through busy stores or infinite lists of products online looking for bargains,…

Understanding Trademark Law Through the Lens of Halloween: A Spooky GuideHalloween, with its pumpkins, costumes, and haunted houses, is one of the most exciting and creative times of the year. But behind the…

If you are the owner of a registered patent, trademark or design (IP rights), you have surely received communication in the past that looked like it was an invoice coming from an official source, that mentioned…

Upon examining trademark applications, national trademark offices in the EU may refuse to register a sign that is contrary to “public policy” or “accepted principles of morality”. This somewhat lesser-known…

State-of-the-art IP management in the year 2024 requires in-depth expertise and an outstanding cloud- and AI-based software. As an interdisciplinary team of lawyers and patent attorneys as well as computer…

The Olympic Games 2024 are underway! However, although the merriment surrounding the event invites to light-heartedness, one should be careful not to be carried away when it comes to the use of the so-called…

Geographical Indications (GIs) and the upcoming changes to the EU system starting in December 2025The protection system of geographical indications (GIs) in the European Union is set to undergo changes as two new…

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The EU set its priorities for the next four years of combating severe and organized crime in May 2021. Within the framework of the European Multidisciplinary Platform Against Criminal Threats (“EMPACT”), a…

Rims and wheels have been under discussion regarding design protection for many years.…

The significance of comprehending the scope of protection given to marks with a reputation in EU law was brought up again in a recent case. The trademark at issue in this case is unquestionably one of the most…

The European Law Students’ Association (ELSA) is an international organization that brings together law students and young lawyers from many countries throughout Europe, helps them expand their knowledge of…

What a ride and wake-up call for McDonald’s. [[{"type":"media","fid":"5450","view_mode":"default","instance_fields":"override","attributes":{"style":"width: 300px; height:…

Imagine you are the owner of a registered trademark and you have invested significant amounts of money into establishing your trademark and related product(s) in the market. Would it not be very annoying to see…